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Instructional Design: Avocademy

Working as a freelance eLearning course creator, I was hired by Avocademy online UX bootcamp to design a UX writing course. The course would be available to all enrolled students as part of their masterclass series.

Designing a Masterclass

Avocademy is an online bootcamp that teaches students the fundamentals of UX design. Their new Masterclass series was a collection of stand alone courses about UX topics not covered in their main bootcamp.

Leveraging my professional experience as a UX writer, I pitched the idea for a UX writing masterclass. The course would be an introduction to UX writing for UX designers. The course would cover how to write effectively microcopy, the importance of voice and tone, psychology in UX writing, and the purpose of a style guide.

The course would include student activities for each learning module and would contain both written content as well as video instruction. 

My Work